Are You Having Fun Yet?

Because the effects of marketing are a long-term building process, most people get impatient and their marketing efforts become basically an afterthought. Are you having fun with your ...

The Forgotten Art of Saying “Thank You”

Customer service is the most thankless work around.  Whenever something is wrong, you’re ALWAYS notified…sometimes not very nicely.  Whenever things are right, “Thank ...

Formula 409 – A Lesson In Marketing Patience

Okay, I just KNOW you’ve heard of Formula 409, the spray cleaner that has seemingly been around forever (mid-1960′s to be exact).   There’s a valuable lesson in trial and error ...

Use Your Imagination and Jump In The Box!

7/12/10 There’s an episode of Spongebob (I believe it’s called “Idiot Box”) wherein Spongebob orders this ridiculous big-screen TV and, upon its delivery, ...
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