These Q-torials are designed to help you understand the big picture of marqeting, starting with understanding how the internet has evolved into a competitive marketplace from the humble beginnings of email.
Working & Living the Q – These short videos establish the mindset for marqeting.
No Need To Yell – This short video sets the tone for the approach of marqeting.
Why Blogging Is Important For Your Business – Perhaps my favorite teaching piece, I like to start off with this because it allows me to strip internet marqeting down to the simple basics of what matters.
The Internet Is A Giant Filter – If you strip away all hype and technological gizmos, you have a giant filter…and it all started with the garbage can. This explains the veritible “pollution” of each realm of communication in the evolution of this giant filter we call the Internet.
You Can’t Judge A Book By Its Cover – …yet we are all guilty of it at times. This Qtorial is to get your gears turning about your look. Do you dress how you’re comfortable dressing? Do you dress how you’re told to dress? How does this affect you in your work and how you interact with people?
The Dehumanization of Prospecting – A real estate professional in Colorado by the name of Dave Moon once told me “Mark, isn’t it ironic that people are going to the computer to find people?!” It’s true…technology has brought prospecting back to a grass roots level. Sound crazy? This Qtorial should clear things up:)
Know Your Weaknesses – How comfortable are you with your own weaknesses? How does your comfort level, or lack thereof, affect your business relationships and dealings? Fearlessness begins here:)
Marketing vs Ego Gratification – Don’t spend money on “advertising” or “marketing” services that basically feed your ego by telling you what you want to hear. Effective marketing is consumer focused.
