Once you’ve got the basic fundamental (emphasis on mental) understanding of the task at hand and just what you wish to realistically accomplish with your marketing, planning is crucial. Now, we’re not writing War and Peace here, so we want to be thorough but we don’t want to be laborious.
Many of your contemporaries get stuck in the planning stage because planning is exciting but fear takes over when it’s time to do the actual work and make the necessary contacts.
These articles and videos will help you with the research stage of your marketing…and help you to not get stuck in it:)
(I apologize in advance if there is a link that doesn’t work. I’m modifying the site as we speak and the ones that don’t work will be fixed shortly)
What Is Your Mission? – To seek out new life and new civilization. To boldly go where no man has gone before. Mission statements are often overlooked in the planning stage of business…and when they’re not overlooked, they’re often belabored. You don’t have to write War and Peace…just a few lines that sum up what you will do for someone.
Going Above and Beyond - Here’s a quick Qtorial to make you thinq about what you actually do that sets you apart from your competitition.
How The Garbage Can Evolved Into The Spam Filter and Social Media – Before you choose a CRM to maintain long-term contact with your clients and prospects, it’s important to understand this. Trust me. Every means of communication has become polluted, which actually makes it easier to stand out if you avoid common traps.
CRM’s - Make no mistake…the power is in the hands of the individual, as long as you are cognizant enough to recognize it. And I mean power in the independent, positive sense! CRM’s are the best example of this. These are contact management systems that allow you, me or any individual to manage a larger database of contacts than ever before without being dependent on a larger entity. You can do it yourself. They come in all shapes, sizes and prices and this Qtorial will give you some examples to get you thinqing:)
Internet Leads & Games People Play – The consumer has total control in the world of business on the internet, and the games people play can be frustrating. This piece will help you take it all in stride and navigate those waters with a lower stress level. It really is all in your attitude.
2 Web Marketing Tactics You Really Want to Stay Away From – A great article from iMediaConnection with my two cents thrown in. This article was posted in January 2009 and is as relevant today as it was then.
Building Effective Links For Your Website and Social Media – This series will simplify the oh-so-necessary link building process. You will understand what you want (and don’t want) to do.
